At STULZ, we employ a team approach to product research and development. The STULZ Product Development Team (SPDT) meticulously researches the performance requirements of golfers of all levels of play to assess new golf product concepts and their viability. All of our products must meet the exacting standards of the USGA. for conformity to the rules of golf.

Once we have conceptualized a new product initiative, our materials experts, together with advanced mechanical engineers, golf club designers and manufacturing associates, work hand-in-hand to deliver on the idea and determine if, in fact, it can become a playing reality.

Subsequently, a manufacturing feasibility study and refinement process takes the new product idea into the prototype phase. Each prototype must pass over 20 criteria that guide the SPDT process through the refinement trials of STULZ new product development. Once the development, prototyping and testing is completed to our 100 percent satisfaction, the new product goes into production.